Adobe announced key integrations and new advancements to Magento Commerce Cloud
Earlier this year, Adobe completed its $1.6 billion acquisition of the leading ecommerce platform Magento. Adding Magento Commerce to its broader marketing suit allows Adobe to deliver an end-to-end digital experience platform including content creation, marketing, advertising, analytics and commerce for B2B and B2C businesses. Supported by a vibrant community and partner ecosystem, the market-leading commerce platform provides a high level of flexibility to enable shopping experiences that quickly scale for changing business needs. With Magento capabilities, Adobe aims at empowering businesses of all sizes to "make every moment personal and every experience shoppable". With the acquisition, Adobe is moving onto the next phase of solidifying the integration of Magento with its customer experience platform. On October 9, Adobe and Magento made important announcements at MagentoLive Europe Conference in Barcelona, regarding Adobe's key integrations after the acquisiti...